SOLID Logo, Telkom IT and Digital Directorate

Telkom's IT and Digital Directorate needed a mark that could support internal transformation messages across presentations and communication assets. The work required a compact identity that remained legible beside corporate branding and across screen sizes.

Problem

Internal programs often appear across executive decks, event material, and team communication. A mark that depends on one layout creates repeated redesign work and inconsistent use.

Role and scope

I developed the SOLID logo and supporting assets under the CIDO office. I connected the visual direction to the directorate's transformation narrative and prepared the identity for reuse.

Process and decisions

I moved from message and context to a compact mark, then tested the result across the formats used by the internal team. The handoff focused on repeatable assets instead of a single presentation mockup.

The broader internship involved more than 10 executive decks and a library of more than 30 Figma templates. Those figures describe the internship output. They do not measure SOLID logo adoption.

Identity handoff

I delivered a compact mark and reusable identity assets for internal presentations and communication. The scale checks covered the formats the directorate used during the internship.

I translated the directorate's transformation message into an identity the team could reuse. I did not run a brand-recall study or track adoption and stakeholder satisfaction.

Limits

I cannot publish the original brief, rejected concepts, or internal usage count. Corporate context also limits the examples I can show on a public page.